SALIM RIAZ

CREATIVE DIRECTOR

Once described by a respected agency head, as 'a concept not an actual person', Salim has been conceptualizing advertising and brands for over 23 years now.  With significant stints at top rung outfits, including DDB Mudra Alchemist Brand Consulting, Freddy & Naved Communications, he has worked on a plethora of global and Indian brands, as a writer, creative director,  as well as, a brand consultant.